Google Updates Ad Campaign Performance Insights

New updates for Google's Meridian marketing mix model approach, and Performance Max reporting.

By Andrew Hutchinson • Sept. 30, 2025

LinkedIn Adds More Ad Automation Options for SMBs

Some new AI-powered ad updates to help improve your LinkedIn performance.

By Andrew Hutchinson • Sept. 29, 2025

Pinterest Provides Tips on How To Maximize Listings

A handy new guide for Pin marketers.

By Andrew Hutchinson • Sept. 29, 2025

Snapchat Shares Data on the Effectiveness of Its First Impression Ads

First Impression ads can help to raise brand awareness in a significant way. 

By Andrew Hutchinson • Sept. 29, 2025

TikTok Launches Updated Travel Ads

Some new considerations for travel marketers.

By Andrew Hutchinson • Sept. 29, 2025

Retailers sharply increase spending on social media in 2025, study says

A “pre-tariff windfall” of activity and burst of spending on social platforms led to a surprise upward revision of the researcher’s 2025 forecasts.

By Peter Adams • Sept. 25, 2025

Google Launches SMB Resource Center Focused on AI

The new minisite includes links to a range of tips and tools to help build your business.

By Andrew Hutchinson • Sept. 24, 2025

YouTube Adds New Comment Filters, Highlights for Livestreams

The new comment filters will make it easier to stay on top of interactions.

By Andrew Hutchinson • Sept. 23, 2025

LinkedIn Will Integrate More Data From Microsoft for Ad Performance Tracking

More data for your LinkedIn ad targeting.

By Andrew Hutchinson • Sept. 23, 2025

TikTok Provides Tips for Luxury Brand Marketers

Some handy pointers on how to maximize your branding efforts in the app.

By Andrew Hutchinson • Sept. 23, 2025

Google Expands Conversational AI Image Editing to All US Android Users

This could be a handy tool for customizing images on the go. 

By Andrew Hutchinson • Sept. 23, 2025

6 Ways Creators Can Use Meta AI [Infographic]

Some handy tips to incorporate into content creation approaches. 

By Andrew Hutchinson • Sept. 21, 2025

Google Rolls Out New Updates for Demand Gen Campaigns

New features to help you maximize your Google and YouTube campaigns. 

By Andrew Hutchinson • Sept. 18, 2025

Reddit Is Becoming a Key Consideration for Marketers

Reddit has become a key referral source for AI answers.

By Andrew Hutchinson • Sept. 17, 2025

Pinterest Says Curation Is Key To Driving Purchase Activity

With so many options, Pinterest says personalization can help prompt action. 

By Andrew Hutchinson • Sept. 17, 2025

LinkedIn Expands Access to Company Page Verification

LinkedIn is gradually inviting more pages to apply.

By Andrew Hutchinson • Sept. 16, 2025

Meta Shares New Insight Into Sports Engagement in Its Apps

A must-read for all sports-related marketers.

By Andrew Hutchinson • Sept. 16, 2025

Instagram Adds Transition Editing and Saved Sounds To Edits

Instagram continues to roll out updates for its video editing app. 

By Andrew Hutchinson • Sept. 16, 2025

Reddit Adds 6-Second Video View Optimization for Advertisers

A new option to help you home in on engaged video viewers.

By Andrew Hutchinson • Sept. 16, 2025

YouTube Announces a Range of Updates at MadeOn 2025

Updates include AI tools, Shorts monetization, livestream changes and more.

By Andrew Hutchinson • Sept. 16, 2025

Meta Expands WhatsApp Status Ad Options

Soon, you'll be able to link through to WhatsApp Status promotions. 

By Andrew Hutchinson • Sept. 15, 2025

6 Steps for Better LinkedIn Ad Measurement [Infographic]

Following the addition of a heap of new functionality, the platform is proving some handy pointers on how to maximize campaigns. 

By Andrew Hutchinson • Sept. 14, 2025

Reddit Highlights Opportunity for Healthcare Brands

Reddit says that a growing number of people are coming to the app for health-related advice.

By Andrew Hutchinson • Sept. 11, 2025

Pinterest Highlights Rising Summer Search Trends

Some trend notes for your Pin planning.

By Andrew Hutchinson • Sept. 11, 2025

Meta Announces New Reels and Threads Ad Options

Meta's also added more control options within its AI ad targeting process.

By Andrew Hutchinson • Sept. 11, 2025